People are being invited to show their gratitude to educators who have gone beyond the call of duty during the pandemic, by sending messages of thanks to be screened on digital billboards across the country.
Messages to educators and schools will be shown on digital billboards in the Wave of Thanks initiative organised by Twinkl, an educational resource publisher, in conjunction with the mental health charity, Mind.
School supplier, YPO, will also send 100 surprise gifts to nominated school staff and teachers, and stage a competition which will see 40 new delivery fleet vehicles named in honour of inspirational teachers.
Messages will be screened in supermarkets from 10–24 June, as well as on billboards in Bristol, Cardiff, Birmingham, Sheffield, Brighton, Liverpool, Leeds, Manchester, Newcastle, and Edinburgh.
Schools nominated may be in line to receive one of 500 ‘wellbeing bundles’, comprising thank you postcards, notepads, pens, tea and biscuits.
“The wellbeing bundles and billboards are a way of showing school staff how valued and appreciated they are,” said Leon Smith, chief customer officer at Twinkl.
“We’d love them to see a heartfelt message of thanks on a billboard on their way to work, giving them a boost after such a challenging year.
“Despite the difficulties they have faced, educators have gone above and beyond to offer the very best teaching, care and support during the pandemic. It’s so important to show them how thankful people are for their ongoing support and commitment to their pupils.”
The deadline for submitting appreciative messages on the Twinkl site – be they in the form of picture, written message, poem or video – is 6 June. Emails sent to email@example.com or social media messages hashtagged #WaveOfThanks can be submitted until 23 June.